Now You Can See Who Opened Your Pitch

Hey there,

The single most common question after a pitch goes out: "did they actually open it?"

This week, you can finally answer it — for every pitch, every journalist, every campaign.

Every email you send through Medialyst is now tracked. Sends, opens, clicks — captured automatically and tied back to the exact recipient.

It works for both Gmail and Outlook connections, no extra setup, just send pitches like you always have. (opt-out available too)

📊 A dedicated dashboard for outreach performance

We built a new analytics page that lives in your workspace — pop in to see how this week's outreach is landing, compare campaigns, spot which pitches are getting traction and which aren't.

🔍 Drill into every journalist, every pitch

The dashboard is the bird's-eye view. The campaign page is the magnifying glass.

Each campaign now has its own analytics page where you can expand any recipient row and see the full activity timeline: when the pitch was sent, every open, every link click — in order.

No more guessing whether a non-reply means "didn't see it" or "saw it twice and ghosted." You'll know.

🤖 We filter out the bots so you don't have to

Half the "opens" on a typical email tracking tool are mail scanners, link checkers, and security bots. That noise makes your real engagement metrics useless.

So we shipped a bot-detector: AI analyzes user agents, ASNs, accept-language headers, referrers, and timing patterns. Likely-automated opens get flagged and excluded from your headline metrics. The signal you see is real humans, not bots.

What do you want us to build next? Reply and let me know.

— Elvis Sun, Founder at Medialyst