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Notified alternative · 2026The modern alternative to Notified.
Notified is an enterprise PR and investor-relations platform — acquired by Equiniti (EQ) from West Technology Group for $534.5M in May 2025 — that bundles press-release distribution via GlobeNewswire, a media database, monitoring, and IR webcasting.
Built by an AI engineer and a working publicist.
Medialyst's co-founders bring both halves of the job into the room: Elvis brings the standard he held at Google, and Carly brings the standard her own clients pay for.


Co-founder
Runs Notably, a boutique PR agency serving 25+ clients, and pitches journalists for a living.
The proof is public. Carly grades our real media lists, and we publish every grade, starting with her first: F, 27.9/100 (latest: B, 81.1). As far as we know, Medialyst is the only AI PR tool that publishes a public, recurring quality benchmark.
The honest comparison.
Pulled from public Notified documentation, customer reviews, and our own product. We update this page when either side ships something new.
| Capability | Medialyst | Notified |
|---|---|---|
| Finding the right journalist | ||
| Find journalists for this story | ✓ Story-specific relevance scoring | ~ Media database search + filters |
| Understand a journalist's beat | ✓ Reads past articles + recent coverage | ~ Beat and topic filters |
| Analyze past writing | ✓ Grounded in actual articles | ✕ — no per-article analysis |
| Per-journalist pitch angles | ✓ Personalized angles + pitch drafts | ~ Press release builder + GlobeNewswire distribution |
| Data freshness | ✓ Live news article search in real time | ~ Static database, periodic refresh |
| Refine a list with natural language | ✓ “Remove anyone inactive in 6 months” | ✕ Not available |
| Find more like top performers | ✓ “Find 20 more like the top 5” | ✕ Not available |
| Add custom enrichment columns | ✓ “Research if they use affiliate links” | ✕ Not available |
| Pitching & sending | ||
| Email verification | ✓ Multi-step verification waterfall | ~ Not documented |
| Send from one place | ✓ Built-in sending | ~ GlobeNewswire distribution + monitoring |
| Pricing & setup | ||
| Time to first pitch | ✓ Minutes | ~ Weeks: enterprise sales cycle |
| Free trial | ✓ First list free | ✕ Demo only |
| Contract | ✓ None — cancel anytime | ~ Annual enterprise contracts |
| Price | ✓ from $149/mo | ~ Quote-only (enterprise pricing) |
| Agent-native workflows | ||
| API access | ✓ Public REST API | ~ API for distribution |
| Remote MCP support | ✓ Hosted remote MCP server | ✕ Not available |
| Agent-native workflows | ✓ Usable directly inside Claude, ChatGPT & Cursor | ✕ Not available |
| CSV import / re-enrichment from competitor exports | ✓ Upload any CSV — the agent re-verifies & re-scores | ~ No re-enrichment from exports |
Find your journalists now. No demo. No contract. No credit card.
Start in seconds and see live journalist matches for your first pitch.
Why people switch from Notified.
A distribution platform, not a discovery engine
Notified's core products are GlobeNewswire press-release distribution and IR webcasting. The media database and monitoring features exist but are secondary to the distribution and investor-relations story. If your primary job is finding the right journalists for a specific story, you're paying for a distribution suite and using the side feature.
G2 — Notified reviews ↗Enterprise pricing with a long sales cycle
Notified sells to enterprise accounts via custom annual contracts — no published pricing, no monthly option, and no free trial. The sales cycle is long and geared toward large organizations. Medialyst publishes pricing from $149/mo, bills monthly, and gives you a free first list with no credit card.
G2 — Notified pricing ↗Contact data quality is a secondary concern
Notified's media database exists but doesn't receive the same investment attention as the distribution and IR tools. Reviewers note that the contact database is serviceable but not a standout — it's a supporting feature, not the competitive edge. Medialyst puts journalist discovery at the core of the product, and every email it delivers was validated within the last 14 days or is re-checked when you build the list.
Capterra — Notified reviews ↗Ownership transition and platform sprawl
Notified was sold by West Technology Group to Equiniti (EQ) for $534.5M in May 2025, creating a combined IR and shareholder communications platform. The integration is ongoing, and reviewers note that feature coherence can suffer during ownership transitions.
GlobeNewswire — EQ completes acquisition of Notified ↗
Where each one wins.
Where Medialyst wins
Discovery-first, not distribution-first
Medialyst is built around finding the right journalists for your story. Story-specific relevance scoring from recent articles, and emails validated within the last 14 days or re-checked when you build the list. Not a distribution wire with a contact list attached.
Right-priced and flexible — no contract, no sales call
Starter is $149/mo, Pro $299, Scale $800 — published, monthly, no per-seat fees, no annual lock-in, and a 14-day money-back guarantee. The first list is free with 100 credits and no credit card.
Evidence-first, not database-first
Journalists are picked from what they published recently about your story. Every email we deliver was validated within the last 14 days, or is re-checked when you build the list. You pay 1 credit only when we deliver a verified email, and misses are free.
Agent-native, not dashboard-bound
A public REST API, a hosted remote MCP server, and custom enrichment columns mean you can run Medialyst directly inside Claude, ChatGPT, or Cursor.
Switching is a CSV upload
Already using Notified? Export your contacts, upload the CSV, and Medialyst's agent re-verifies and re-scores every contact against your story.
Where Notified wins
GlobeNewswire press-release distribution
Notified's biggest asset is GlobeNewswire — one of the major global press-release distribution networks, with reach across financial newswires, regulatory filing networks, and media outlets around the world. For public companies and IR teams that need regulatory-grade distribution, GlobeNewswire is a genuine, established wire.
Investor-relations webcasting and events
Notified's IR webcasting and virtual-event platform is a real differentiator — earnings calls, investor days, and AGMs are a specialized use case that pure PR tools don't address. For public companies that need IR and PR under one umbrella, that combination is genuinely useful.
Enterprise-grade compliance and security
For regulated industries and public companies, Notified offers compliance-grade distribution, SEC filing support, and enterprise security certifications that matter to procurement teams in those sectors.
AI bolted on vs. AI-native.
Legacy platforms point AI at the same filter UI you already had. Medialyst assigns a research agent to each candidate journalist, reads their actual work, and consolidates the strong fits. Watch the same brief run through both.

MEDIALYST AGENTOUTPUT: 1,847 RESEARCHED TO FIT-CHECKED SHORTLIST
Full architecture notes for Notified
Notified has added AI features for press-release optimization and media monitoring, but its AI serves the distribution and IR workflow, not journalist discovery. The contact database is filtered the traditional way. Medialyst is AI-native end to end — the agent reads real, recent articles per journalist. That's the difference between AI for distribution and AI for research.
★★★★★“Not a static database pull. Not the same recycled names that have been sitting in a spreadsheet for two years. A researched, current list built around exactly what you tell it to look for, with journalist names, their publication, their most recent articles, and their contact information all in one place.”Amy BartkoPR professional, Chatterbox
Pitching the same announcement.
One launch, two tools. Here's what a comms lead actually does to get a story-specific pitch out the door.
Medialyst9 min total
Notified~3 daysThree places the difference shows up.
01Database quality
Notified has a media contact database, but it's not the product's center of gravity — GlobeNewswire distribution and IR tools are.
The database serves as a supporting feature for teams that need to identify media contacts alongside their distribution workflows. It's serviceable for enterprise customers already in the platform, but it's not where Notified competes or invests most heavily.
Medialyst takes the opposite stance: journalist discovery is the core of the product. Journalists are picked from their recent articles about your story, and every email we deliver was validated within the last 14 days or is re-checked when you build the list.
02Speed
Notified is built for enterprise PR and IR workflows — long sales cycles, annual contracts, and platforms designed for ongoing distribution and compliance rather than rapid list-building.
Time-to-first-pitch isn't the metric it's optimized for. Medialyst collapses that entirely: you paste a press release, a URL, or a topic, and the agent goes to work immediately.
A verified, scored journalist list takes minutes.
03AI & agent surface
Notified has API access for press-release distribution via GlobeNewswire, but journalist discovery lives inside the dashboard with no way to drive it from your own tools.
Medialyst is built agent-first.
A public REST API and a hosted remote MCP server mean you can run discovery and enrichment directly from inside Claude, ChatGPT, or Cursor.
Two pricing philosophies, side by side.
Ours is public and posted. Here's how it sits next to Notified's own published pricing page and what named third parties report.
- Starterfounders & small teams$97/mo annual
- Proin-house comms & PR teams$194/mo annual
- Scaleagencies & high-volume teams$520/mo annual
- No contract · no per-seat fees · cancel anytime · 14-day money-back guarantee
- Free first list — 100 credits, no credit card
- One unified product — no modules priced separately
- Notified doesn't publish pricing — it sells via custom annual enterprise contracts. Pricing varies based on distribution volume, monitoring scope, and IR features. No monthly option and no free trial.
- No public pricing — quote on request
In the words of Medialyst users.
Real customers, approved for use. Your results depend on your story and your list — these are theirs.
"Then recently I stumbled upon Elvis Sun's agentic PR tool Medialyst — with a few detailed prompts, the agent comes up with a pretty targeted list of journalists. The best thing is it gives a summary of their recent articles before I commit to reading every piece."

"Medialyst has become one of my go-to tools. It’s fast and intuitive, so I spend less time searching and more time pitching. It’s also helped me find journalists I hadn’t come across before, which has opened up new coverage opportunities for our brands."

"It's 100% customizable to you & your clients. It's affordable. It's built by someone who gets back to you quickly & truly wants to give the people what they want — MORE time."

"What came back was a working list with real journalists, current coverage, and contact information I could use the same day. No cross-referencing. No digging through three different tabs. One prompt and I was pitching."

"Medialyst makes it super easy to narrow down and create dedicated PR lists to reach out to the journalists that actually want to hear what you have to say. The timeline from chatting to the agent about what you have to promote to actually launching the campaign goes down to mere 1-2 hours instead of days worth of research and prospecting."

"Medialyst is the only tool that keeps up with the pace our firm needs to move at across our High Growth B2B Tech clients. The journalist targeting is sharp as well as accurate, and Elvis actually ships when you give him feedback."

"Medialyst takes the guesswork out of journalist outreach. It vets your pitch for suitability, matches it to the right journalists, and hands you their most accurate contact details — so instead of firing off cold emails into the void, you're landing in the right inboxes. The result? Fewer emails sent, more stories published."

"This is a must-have if you work in media, it's easy to use and saves you a lot of time! The customer service has been some of the best I have experienced."

"The big media database platforms are built for agencies with full teams and retainers to match. For a boutique practice like mine, the economics just do not work. Medialyst fits the model. Beyond contact discovery, it helps me stay on top of what reporters are actually covering: the beats, the patterns, the recent angles. That is the real work of pitching well these days. Spray and pray is over, and Medialyst is built for how modern media relations actually works, at a price point that makes sense for the way I operate."

"This new company is a terrific idea—and helps PR people in ways they didn't know they needed it. The team really 'gets' this business and so many businesses just don't. Jump in. The agents are ready!"

"I needed a tool built for speed: finding the journalists who are on a story right now, in the moment, while it's still news. For how fast our world moves, this service is genuinely a big deal."

"I love Medialyst. It follows the workflow I already use, which, if I may say so myself, is the right workflow. I don't keep old Excel documents full of old emails and blast things to people. I hate the spray and pray. I like to make sure reporters are writing about the things I'm talking about, and to find new people who are. Muck Rack, Cision, all of those are basically very expensive static databases. I already know the major trade reporters. What Medialyst has helped me uncover are the people at Fast Company and The Wall Street Journal who cover packaging, and the freelancers I can get on the radar of. Muck Rack just doesn't help with that. Now when I tell Claude 'here's the person,' it pulls them through Medialyst, onto my list there, and starts gathering information about them. I haven't gotten a bounced email yet. I'd rather send a smaller list I can defend. And I'm never afraid to share it with clients, because it has everything in there. It proves its worth. My first job, as an intern, was photocopying Bacon's books into an Excel database every year. So I'm acutely aware of how hard it is to keep track of all this. This is how I would approach it myself."

"As most of us in the PR business know, media database services can be expensive, cumbersome, and too often imperfect. We pay a premium for access to AI and out-of-the-box features. We still spend significant time verifying whether a journalist is still covering the same beat, whether contact information is current, whether a reporter is truly relevant to a story, and whether outreach is actually reaching the right person. And that is only one part of the problem. Media relations itself has become increasingly fragmented. Research happens in one place, list building in another, monitoring somewhere else, and outreach through email —with PR teams constantly stitching the workflow together manually. This can leave teams overwhelmed and unsure how efficient they are. At Trier and Company, we’re excited to endorse Medialyst because it is tackling that workflow from a different direction - with AI top of mind. It's 'pitch-driven' in real time with bona fide speaking points. It's an entirely new experience. … It’s time for a change — and Medialyst is building in exactly the right direction. We’re pleased to support the team - Elvis Sun and Carly Martinetti. Excited to see where they take it from here. Count us in!"

"This is awesome and I just want to say I LOVE Medialyst! It’s well into my workflow. Landed an AP and WashPo interview today for a newsjack for two different clients. Cut down HOURS of work and enabled me to move so quickly! What a great tool!"

Common questions about switching from Notified.
What is Notified?
How much does Notified cost in 2026?
What is the best Notified alternative?
Can I import my Notified contacts into Medialyst?
Is GlobeNewswire the same as Notified?
Discover journalists, not distribute releases. Build your first list now.
Paste a press release, your website URL, or a one-line description of your news. Medialyst finds reporters who actually cover it, scores them by fit, and checks every email before you get it.